We are selling our TV on craigslist. I asked Brett what I should say about it.
Brett: Write: Get ready to have your sh*t rocked.
So, as a joke I wrote: Perfect condition. It'll rock your sh*t off.
Brett: Please write that.
Me: I will not write that, because I want it to sell.
Brett: (completely serious)It'll sell, and it'll sell to a far more interesting person.
Me: It will NOT sell that way. Seriously, what should I write?
Brett: You should SERIOUSLY write that.
Me: I am NOT going to write that! What should I say?
Brett: FINE. If you're not going to be interesting, just be FACTUAL (contempt not at all disguised).
Now he wants to write two competing ads and see who gets more calls.
Saturday, September 5, 2009
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really like this idea.
ReplyDeleteCan we place bets?
Scott in San Francisco